Friday, January 5, 2018

Online Reputation Management for Restaurants



Don't you think that your restaurant's reputation across the web lays a significant impact on your sales? Believe it or not, but, 97% of people read online reviews while 68% people trust them to drive their way in its conformance. Your review book may confine the negative reviews just to yourself or your staff, however, online reviews will expose them openly in front of the whole world. Customers have grasped the benefits of digitization favorably and many of them hardly leave a chance to take their reviews on the web. No one is authorized to delete or modify the submitted reviews, and hence, one has to face consequences of the negative reviews.
We have a way out to know the customer's feedback in a manner that negative reviews get posted only to your account, and just the positive feedback gets displayed on search engines. To accomplish this, you would need to use Online Reputation Management (ORM) tool for your restaurant. 

How ORM works?

A pre-requisite for ORM to function for your restaurant is that you must know the email addresses of your customers. ORM sends a feedback link to a customer's email address which contains a questionnaire customized by you. Once the responses are submitted, you can review them. You can retain negative reviews with yourself for process improvement and connect personally with your customers to apologize & learn more from them about your services. To display positive reviews on search engines, you can trigger a copy paste link on the customer's email address which asks the customer if he/she is willing to paste the reviews on the search engine. If the customer copies the positive reviews on the web, then your branding is automatically done. People will follow the reviews, and your sales graph will grow exponentially.

How ORM helps a restaurant business?

The taste of each person differs slightly. However, there are instances where the taste of people varies largely. ORM has specific straight benefits which are listed below:
·         It allows easy reach to customers personally.
·         It helps you in dealing with customer complaints promptly.
·         Psychologically, it projects a right image in customer's mind and helps in maintaining good relations.
·         It is a strategy to build customer trust.
·         It leverages positive impact on customer and helps in minimizing negative reviews
·         It adds a benefit to your restaurant business in comparison to your customers.
·         It encourages online endorsements.

Manage Your Restaurant's Online Reputation

Oqrapp is an ORM which can cater your needs of maintaining your reputation online and build customer trust. There's a massive need for online reputation management for restaurant as in 95% cases people follow online reviews before ringing into a restaurant. To know more connect with Oqrapp team now.

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